Ashton-Magnuson Media

ROCKSTAR ENERGY DRINK UPROAR FESTIVAL
2012 ERNIE BALL BATTLE OF THE BANDS
POWERED BY IMAGEN RECORDS:

GIVING ALL UNSIGNED BANDS THE OPPORTUNITY
TO PLAY LIVE OPENING FOR SHINEDOWN, GODSMACK, STAIND,
PAPA ROACH, P.O.D., AND MORE

2011 BATTLE OF THE BANDS WINNER
MINDSET EVOLUTION
PREMIERES "WE ARE STARS" VIDEO TODAY

The Rockstar Energy Drink UPROAR Festival 2012 Ernie Ball Battle Of The Bands Powered By Imagen Records is underway. Unsigned bands can sign up to earn the chance to play live on the Ernie Ball Stage at the 2012 UPROAR this August and September. Bands can enter now at www.RockstarUPROAR.com/battleofthebands.

Ernie Ball Battle Of The Bands finalists will compete to win a grand prize package that includes a coveted spot on the 2013 Rockstar Energy Drink UPROAR Festival, the opportunity to record an EP with legendary producer Jay Baumgardner at NRG Recording Studios in Hollywood, CA, $10,000 worth of music gear and other prizes. Details about the complete grand prize package and additional information about the Ernie Ball Battle Of The Bands Powered By Imagen Records are available at www.RockstarUPROAR.com/battleofthebands.

Mindset Evolution — "We Are Stars"

Today, Mindset Evolution, last year's Battle Of The Bands winner, premieres the video for their new single "We Are Stars." Watch the video directed by Davo from the Music Media Group online at http://youtu.be/EfYcbuECii0?hd=1. Mindset Evolution is part of the 2012 Rockstar Energy Drink UPROAR Festival lineup that includes main stage performances from multiplatinum rock bands Shinedown, Godsmack, Staind and Papa Roach and breaking band Adelitas Way. Mindset Evolution will be joined on the Ernie Ball and Jägermeister stages in the festival area by multiplatinum headliner P.O.D., as well as up-and-coming artists Deuce, Fozzy (featuring WWE superstar Chris Jericho), Redlight King, In This Moment, Thousand Foot Krutch, Candlelight Red and a local Battle Of The Bands winner.

To buy tickets and for all info about the Rockstar Energy Drink UPROAR Festival, go to www.RockstarUPROAR.com.


About Ernie Ball

In 1962, veteran player and teacher Ernie Ball created Slinkys®, the iconic light gauge electric guitar strings widely revered by hundreds of guitar greats including Jimi Hendrix, Eric Clapton, Keith Richards, Jimmy Page, The Edge and John Mayer. In addition to hand crafting high-end Music Man® guitars and basses, Ernie Ball Inc. offers state-of-the-art instrument accessories that are carried in more than 6,000 stores in the U.S. and 110 countries worldwide. The family-run company maintains its founder's dedication to preserving the musician's playing experience and delivering superior sound quality through the development of new products, such as the revolutionary Element Shield Packaging which hermetically seals guitar strings keeping each set as fresh as the day they were made. The company also fosters artist development through musician-focused programs such as the Golden Pick promotion featuring Slash and Eric Clapton, and the world's largest and longest running Battle of the Bands, where unsigned bands compete each year for the chance to play on multiple tours and win tons of prizes. Visit them online at www.ernieball.com.

About Imagen Records

Imagen artists represent the best in rock, pop, hip-hop and R&B. Based in the Washington, D.C. area and founded by musician and business person Bob Winegard, Imagen offers their artists a fully collaborative artist development process with a 360 degree perspective. The label was founded in 2007 and employs the newest and most innovative methods to maximize use of new media and technologies, including new fanbase management and content delivery methods.