Ashton-Magnuson Media

ZIPPO ENCORE
ON TOUR WITH ROCKSTAR ENERGY UPROAR FESTIVAL
THROUGH SEPTEMBER 15

JANE'S ADDICTION,
COHEED AND CAMBRIA, CIRCA SURVIVE, AND WALKING PAPERS
HAVE CREATED CUSTOM LIGHTERS
AS PART OF ZIPPO ENCORE ARTIST CUSTOM SERIES PROGRAM

Zippo Encore is on the road with the Rockstar Energy UPROAR Festival in North America through September 15, 2013. As part of Zippo's involvement with the touring rock music and lifestyle festival, UPROAR bands Jane's Addiction, Coheed and Cambria, Circa Survive, and Walking Papers have created custom lighters featuring their own unique designs as part of the Rockstar Energy UPROAR Festival Zippo Encore Artist Custom Series Program. These lighters will ONLY be sold at the Zippo booth at UPROAR shows. The official Rockstar Energy UPROAR Festival Zippo Lighter is also available for purchase on-site during the festival. For a list of tour dates, visit: www.RockstarUPROAR.com.

Check out a video about the Zippo Encore Artist Custom Series Program here: http://bit.ly/Yl9zt6.

The Rockstar Energy UPROAR Festival includes a stellar lineup of multiplatinum superstars and breaking talent, featuring seminal alternative rock bands Alice In Chains and Jane's Addiction, along with Coheed and Cambria and Circa Survive on the Rockstar Energy Main Stage. The Zippo Encore Festival Stage powered by Ernie Ball hosts performances from Walking Papers (with Duff McKagan), Middle Class Rut, New Politics, Danko Jones, as well as 2012 Ernie Ball Battle Of The Bands winner Chuck Shaffer Picture Show and this year's local Ernie Ball Battle Of The Bands winner in each market. The COLDCOCK Herbal Whiskey Showcase Stage powered by Ernie Ball features performances from breaking talent including The Dead Daisies, Beware Of Darkness, and Charming Liars.

Images of the lighters featured in the Rockstar Energy UPROAR Festival Zippo Encore Artist Custom Series Program can be viewed below.

Zippo Encore will be providing music lovers with unique access and experiences to some of the top music tours throughout 2013. Zippo recently redesigned the Zippo Encore website (ZippoEncore.com) and launched a multi-faceted social media plan using a variety of platforms to update music lovers on everything happening with Zippo Encore. A Facebook Fan Page (www.facebook.com/ZippoEncore), a Twitter account (@ZippoEncore), an Instagram account (@ZippoEncore) and a branded YouTube Channel (www.YouTube.com/ZippoEncore) offer fans exclusive content from the shows, including behind-the-scenes photos and videos from the road and ticket giveaways. For more information on Zippo Encore, social media sites, and upcoming show dates and Zippo Encore related news, visit www.ZippoEncore.com.


About Zippo

One of the most recognized brands in the world, Zippo was founded in the fall of 1932 by George G. Blaisdell in Bradford, PA, where it has manufactured over 500 million windproof lighters. With the exception of improvements to the flint wheel and modifications in case finishes, the product remains unchanged and is backed by the company's famous lifetime guarantee — "It works, or we fix it free.™" Zippo's diverse product line includes lighter accessories; butane candle lighters; watches, fragrance, and lifestyle accessories for men; and a robust line of heat and flame products for outdoor enthusiasts. Zippo markets in over 160 countries and also owns the Ronson brand of lighters and fuel and W.R. Case and Sons Cutlery Company, both based in Bradford, PA. For more information, visit www.Zippo.com.