Ashton-Magnuson Media

MONSTER ENERGY ROCK ALLEGIANCE
FIRST EVER LIVE MUSIC EVENT AT PHILADELPHIA'S PPL PARK
OCTOBER 10, 2015
WITH THREE STAGES OF LIVE MUSIC,
CRAFT BEER AND GOURMET MAN FOOD

FEATURING ROB ZOMBIE, KORN,
GODSMACK, FIVE FINGER DEATH PUNCH, AND MANY MORE
ALONG WITH AN AFTERPARTY WITH STEEL PANTHER

Eat.Drink.Rock.Repeat.

Monster Energy Rock Allegiance Festival returns with the first ever live music event at Philadelphia's PPL Park Saturday, October 10, featuring top rock bands, along with a craft beer and Gourmet Man Food experience celebrating what makes Philadelphia cuisine famous, unique and delicious. Monster Energy Rock Allegiance will include 12 hours of non-stop entertainment with music performances from some of the premier rock bands in the world rotating on three stages. The initial band lineup for Monster Energy Rock Allegiance includes: Rob Zombie, Korn, Godsmack, Five Finger Death Punch, Papa Roach, Bring Me The Horizon, In This Moment, Atreyu, Hollywood Undead, Saint Asonia, Pop Evil, Nothing More, Butcher Babies, Art of Dying, Glorious Sons, The Temperance Movement, Charm City Devils, Devour The Day, From Ashes To New, Unlocking The Truth, Dorothy and more. The official aftershow party will feature a special performance by Steel Panther immediately following Rob Zombie's closing set at the tent stage on the festival grounds.

Check out a video from Steel Panther about their performance here: www.rockallegiance.com/after-party.

Monster Energy Rock Allegiance flyer with band lineup and venue details

Monster Energy Rock Allegiance producer Danny Wimmer of Danny Wimmer Presents says, "Monster Energy Rock Allegiance is a celebration of everything that is ROCK culture. The event will celebrate Philadelphia's unique culture featuring the most popular craft beers from the region and a 'Philly' themed Gourmet Man Food experience showcasing cuisine from top restaurants, iconic food trucks, and our favorite dives in the area. I couldn't be more excited to work alongside Live Nation and Global Spectrum in bringing Rock Allegiance to Philadelphia."

Craft beer partners include Victory, Troegs, Star Hill, Fordham & Dominion, Evolution, and New Belgium, with more to be announced. The initial list of food offerings for Monster Energy Rock Allegiance features Braz-BQ, Chickie and Pete's, The Cow and the Curd, Dos Hermanos, Dump N Roll, Jim's Steaks, M.A.T.T.'s Food Truck, Mama's Meatballs, Seoulfull Philly, and Sum Pig, with more to be announced.

"Monster Energy Rock Allegiance will bring this audience a truly unique experience that is about their favorite music and so much more. It's an event that will deliver sight, sound and lifestyle," says Geoff Gordon, President of Live Nation Philadelphia. "For those fans and artists performing, it is incredibly exciting to know that they are a part of first ever live music event at PPL Park and Soccer Stadium."

"We are very excited to host Monster Energy Rock Allegiance at PPL Park," said Nick Sakiewicz, CEO & Operating Partner of Keystone Sports and Entertainment and the Philadelphia Union. "This will be the first major music concert at the stadium. PPL Park provides a picturesque backdrop with amazing vistas of the Delaware River and Commodore Barry Bridge. A central location to the Greater Philadelphia region with easy highway access makes it the ideal spot for this great show. We look forward to working with Danny Wimmer Presents and Live Nation to welcome rock fans to what will be a monster show and present the best that Philly has to offer."

A special rolling discounted ticket pre-sale for Monster Energy Rock Allegiance will begin on Tuesday, June 2 at 10:00 AM ET and run through Thursday, June 4 at 9:59am ET (or when pre-sale tickets sell out) at www.RockAllegiance.com.

During the rolling pre-sale, a limited number of discounted tickets will be available for purchase for the following prices:

VIP Tickets, Hotel Packages and Stadium Ticket 4-Packs go on sale Tuesday, June 2 at 10:00 AM ET. General Admission tickets will go on sale to the public Thursday, June 4 at 10:00 AM ET. General Admission tickets start as low as $44 and will be available online at www.RockAllegiance.com, ComcastTIX.com, by phone at 1-800-298-4200, or in person at the PPL Park box office. Advance parking passes will be available for purchase. VIP tickets are limited and will be available while supplies last.

VIP tickets include: a VIP entrance to venue, access to a dedicated section of the Stadium floor; a stadium seat; access to a VIP area featuring dedicated full cash bar, beverage and food vendors, shaded areas, picnic tables and additional restroom facilities; and a VIP commemorative guest laminate that will be picked up at the VIP entrance day of show.

For full details about all tickets, hotel and VIP packages, visit www.RockAllegiance.com.

Monster Energy Rock Allegiance is produced by Danny Wimmer Presents, Global Spectrum at PPL Park and Live Nation. DWP is a producer of some of the biggest rock festivals in America, including Rock On The Range, Monster Energy Welcome To Rockville, Monster Energy AFTERSHOCK Festival, Monster Energy Fort Rock, Monster Energy Carolina Rebellion, LOUDER THAN LIFE, Northern Invasion, The Big Ticket, and more.

PPL Park is a state-of-the-art Major League Soccer stadium that serves as the home to Philadelphia Union and is located at 1 Stadium Drive in Chester, PA, just outside Philadelphia.

"I want to thank Monster Energy for coming on as our title sponsor and for their continued support of rock music. Monster Energy is the perfect partner for DWP events since they share our vision, fully embrace the rock culture, and devote time and money to helping to develop tomorrow's festival headliners," comments Danny Wimmer of Danny Wimmer Presents.

The festival is fueled by Monster Energy. Additional 2015 sponsors include Jack Daniel's and Fxck Cancer, with more to be announced.

To receive advance notice and special offers to future PPL events, join the free PPL Park CyberClub here.

Monster Energy Rock Allegiance festival site map

About Danny Wimmer Presents

Since 1995, Danny Wimmer has created, developed and produced events from the club level to multi-day festivals. Founded in 2007 by industry veteran Wimmer, Danny Wimmer Presents produces some of the largest U.S. festivals in the rock and alternative landscapes. By merging well-known talent with local cuisine and culture, DWP has become recognized within the industry for delivering the highest-quality, exceptional value entertainment experiences to customers, artists, sponsors, partners and host cities alike. Never satisfied with the status quo, DWP strives to create memorable and fulfilling concert experiences leaving both consumers and partners with lasting and meaningful impressions. Over the past six years, DWP has grown — while constantly innovating its production, promotion and fan experiences — from a partner in one single event to producing sold out events across the country, doubling its number of produced events between 2012 and 2013 alone. DWP plans to add as many as five new music festivals in 2015 to its already stellar portfolio, which includes Rock On The Range, Monster Energy AFTERSHOCK Festival, Monster Energy Welcome To Rockville, Monster Energy Carolina Rebellion, and LOUDER THAN LIFE, among others.
www.DannyWimmerPresents.com

About Live Nation Entertainment

Live Nation Entertainment (NYSE: LYV) is the world's leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, Live Nation Media & Sponsorship and Artist Nation Management. For additional information, visit www.livenationentertainment.com.

About Comcast — Spectactor

Comcast — Spectactor (comcast-spectacor.com), which operates in 48 of the 50 United States, is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA's Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 120 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.

About Keystone Sports and Entertainment, LLC

Keystone Sports and Entertainment, LLC is the ownership group of Philadelphia Union. The group launched the Philadelphia Union's inaugural season on March 25, 2010 and opened PPL Park on June 27, 2010. Since joining MLS, the Union have faced off against European powers Celtic FC, Manchester United, Everton, Real Madrid, Schalke 04, Aston Villa, Stoke City FC and Mexican powers Chivas de Guadalajara and Pumas UNAM. PPL Park holds approximately 18,500 seats for soccer and 25,000 for concerts and has hosted various events including: 2012 MLS All-Star Game, Army/Navy Soccer Cup (2012-14), USA Sevens Collegiate Rugby Championships (2011-15), 2013 NCAA Men's College Cup, 2014 Women's World Cup qualifiers and will host the 2015 CONCACAF Gold Cup. For more information about Philadelphia Union, visit www.philadelphiaunion.com

About Monster Energy

Most companies spend their money on ad agencies, TV commercials, radio spots, and billboards to tell you how good their products are. At Monster Energy, we chose none of the above. Instead we support the scene, our bands, our athletes and our fans. We back athletes so they can make a career out of their passion. We promote concert tours, so our favorite bands can visit your hometown. We celebrate with our fans and riders by throwing parties and making the coolest events we can think of a reality.
www.monsterenergy.com | www.facebook.com/monsterenergy

Monster Energy Rock Allegiance Publicity Contacts

Kristine Ashton-Magnuson/Ashton-Magnuson Media
kristine@am-media.net; (818) 996-2496

Will Wister/PPL Park
wwister@philadelphiaunion.com; 610-859-3105

Monster Energy Rock Allegiance Marketing & Sponsorship Contact

Clay Busch/Danny Wimmer Presents
clay@dwpresents.com