Ashton-Magnuson Media

98KUPD'S BRUFEST PRESENTS
SABROSO: CRAFT BEER, TACO & MUSIC FESTIVAL
POWERED BY GRINGO BANDITO
SATURDAY, APRIL 15
AT FEAR FARM FESTIVAL GROUNDS IN PHOENIX, AZ

WITH PERFORMANCES FROM
THE OFFSPRING, PENNYWISE, ATREYU, ALL THAT REMAINS,
HELL OR HIGHWATER, AND THROUGH FIRE
AS WELL AS GOURMET TACOS, CRAFT BEER,
AND LUCHA LIBRE STYLE WRESTLING

TICKETS ON SALE FRIDAY, FEBRUARY 24 AT 10:00 AM MT

California's most successful and respected craft beer festival producer Brew Ha Ha Productions and premier music festival production company Synergy Global Entertainment (SGE) have teamed up with 98KUPD's UFest (celebrating over 20 years) for the debut of 98KUPD's BRUFEST presents Sabroso: Craft Beer, Taco & Music Festival powered by Gringo Bandito. The festival will take place on Saturday, April 15 at the Fear Farm Festival Grounds in Phoenix, AZ from 1:00 PM-10:00 PM (VIP and Early Entry opens at noon; All Ages Entry begins at 4:30 PM) and will feature live music, lucha libre style wrestling, complimentary craft beer tastings (until 4:00 PM) from some of the best breweries in the country, and numerous taco vendors.

BRUFEST presents Sabroso will host over 160 craft beer options from 40 breweries and features a music lineup headlined by multi-platinum rock band The Offspring, along with performances from Pennywise, Atreyu, All That Remains, Hell or Highwater, and Through Fire.

Dexter Holland of The Offspring says, "We love tacos, Pennywise AND beer, so this is gonna be a great day for us!"

98KUPD presents Sabroso: Craft Beer, Taco & Music Festival flyer with band lineup and venue details

BRUFEST presents Sabroso co-producer Cameron Collins of Brew Ha Ha Productions says, "We are excited to have Sabroso Craft Beer & Taco Festival expand into Arizona this year by partnering with KUPD and the legendary UFest to create BRUFEST. Sabroso has been a fan favorite in Southern California the past few years and I know it's going to do great in Arizona! The craft beer community is growing like crazy in Arizona and there is some incredible beer coming out of the state."

98KUPD Program Director / Middays DJ Larry McFeelie says, "KUPD is thrilled to be working with SGE, Brew Ha Ha Productions and The Offspring this year for UFest. We've been working on combining a beer fest with UFest for some time, and this was the perfect marriage! UFest 2017 (BRUFEST) will be one of the biggest parties of the year!"

In addition to live music, gourmet tacos and craft beer offerings, BRUFEST presents Sabroso attendees will be entertained by lucha libre style wrestlers, and are invited to sample all flavors of Gringo Bandito—Dexter Holland of The Offspring's top rated hot sauce—during the event.

BRUFEST presents Sabroso runs from 1:00 PM to 10:00 PM on Saturday, April 15, with VIP and Early Entry beginning at Noon. Those with VIP tickets will enjoy an extra hour of complimentary exclusive tastings in the VIP lounge. Guests under 21 may enter at 4:30 PM.

The VIP Lounge + Early Entry Ticket includes 1 festival admission ticket for craft beer tastings, music festival, VIP entry lane with one hour early entry for craft beer tastings (Noon), VIP lounge access with exclusive craft beer tastings and special taco vendors, front of stage viewing access, VIP bathrooms, VIP parking, and VIP commemorative laminate.

Tickets for 98KUPD's BRUFEST presents Sabroso: Craft Beer, Taco & Music Festival go on sale Friday, February 24 at 10:00 AM MT. A limited number of discounted presale tickets will be available for KUPD "UCREW" members on Thursday, February 23 at 10:00 AM MT at www.98kupd.com.

General Admission and VIP tickets will be available for purchase for the following prices at www.BRUFEST.com. All tickets include complimentary beer tasting and access to view the music stage.

Festival General Admission Tickets start at $49, Early Entry Tickets are $65, and VIP Lounge tickets, which include a VIP front-of-the-stage viewing area, are $125. General admission tickets provide up to 30 3-ounce craft beer tastes and VIP tickets include up to 35 craft beer tastes.

Parking will be available for $10 per car and a ride share dropoff and pickup area will be located near the festival entrance.

Fear Farm Festival Grounds is located at 2209 N. 99th Ave. in Phoenix, AZ and is easily accessible by car from the Southwest region and by plane via Phoenix International Airport.

The festival producers encourage attendees to drink responsibly.

Sponsors for BRUFEST presents Sabroso include KUPD, Hensley Beverage Co, Jack In The Box, Gringo Bandito, and Rockstar Energy Drink, with more to be announced.

For the most up to date information on BRUFEST presents Sabroso, please visit:

About Synergy Global Entertainment, Inc.

Synergy Global Entertainment, Inc. (SGE) is one of the world's premier music festival production companies. With hundreds of live events worldwide each year, SGE works with agencies, brands and musical talent to produce or co-produce concerts across various genres and interests. SGE produces Funny Or Die's ODDBALL Comedy And Curiosity Festival. In addition, SGE co-produced the Rockstar Energy Drink Mayhem Festival and the worldwide Rockstar Taste of Chaos, produced the Rockstar Energy UPROAR Festival and conceived and developed KNOTFEST with Slipknot and 5B Artist Management. SGE has also produced many other national festivals and tours. SGE senior staff have a combined 60 years of experience in artist management, large scale festival production and brand integration and have worked with artists as diverse as Guns N' Roses and The Cure. SGE excels at integrating brands' needs with large scale musical entertainment.

About Brew Ha Ha Productions

Brew Ha Ha Productions (BHHP) is Orange County, California's most successful craft beer event producer. Its team brings years of successful event production and business experience along with an inside view of the craft beer industry and its enthusiasts. Fueled by a desire to promote craft beer, along with a vision of a different kind of beer fest, the Orange County Brew Ha Ha Craft Beer Festival was conceived. BHHP is known best for their events like the Orange County Brew Ha Ha, Brew Ho Ho 'Holiday Ale Festival', Sabroso 'Craft Beer & Taco Festival' and the Brew Hee Haw at the OC Fair. The events have been a resounding success and the OC Brew Ha Ha has been voted "BEST Craft Beer Festivals in Southern California" six years in a row by the Orange County Beer Society. In six short years, BHHP has enjoyed unprecedented growth making them the largest craft beer event producers in Orange County and one of the largest on the west coast.

About 98KUPD

98KUPD, Arizona's REAL Rock, aka The Big Red Radio, is Arizona's legendary rock station blasting Active Rock for the last 38+ years and the home of the #1 morning show in media for over 16 years, Holmberg's Morning Sickness. UFest has been a staple event for the station for over 20 years, hailed as the biggest party of the year with some of the format's largest artists, including Disturbed, Pantera, Ozzy Osbourne, Deftones, Alice In Chains, Avenged Sevenfold, Korn, Rob Zombie, Metallica, Stone Sour, Volbeat, Five Finger Death Punch, Slipknot, Shinedown, Chevelle and many more.

BRUFEST presents Sabroso Craft Beer, Taco & Music Festival Publicity Contacts

Ashton-Magnuson Media:
Kristine Ashton-Magnuson, kristine@am-media.net; (818) 996-2496
Ashley Di Buduo, ashley@a12entertainment.com; (323) 379-9684